ARTICLES, BLOGS, AND INTERESTING INFO…
There is a lot of information out there to help you as an entrepreneur and a mompreneur, if you’re so inclined to use it! We’ve collected a few of our favourite articles to help guide you towards success with your ventures, and to give you an informed view of how mompreneurs are being perceived (and researched!) in the marketplace!
If you come across an article that you would love to see posted on our site, please Contact Us and let us know!
“Mompreneur: A Day in the Life”, by Sandy Abrams (The Huffington Post)
http://www.huffingtonpost.com/sandy-abrams/mompreneur-a-day-in-the-l_b_1246807.html
“Exploring the Motivations of ‘Mompreneurs’”, by Paul Mayne (University of Western Ontario)
http://communications.uwo.ca/western_news/stories/2011/October/exploring_the_motivations_of_mompreneurs.html
“Female Founders: Overcoming the Cupcake Challenge and ‘Mompreneur’ Stigma”, by Meghan Casserly (Forbes Magazine)
http://www.forbes.com/sites/meghancasserly/2011/03/22/female-founders-cupcake-challenge-gilt-groupe-learnvest-zipcar/
“Mompreneur Momentum: BMO Says Moms in Business a Growing Force” (Marketwire Canada)
http://www.istockanalyst.com/business/news/5224167/mompreneur-momentum-bmo-says-moms-in-business-a-growing-force
